On a constant look-out for success and opportunities to climb their way up the career ladder (often to the detriment of their current employers), Generation-Y presents a growing challenge for businesses who haven’t kept abreast of the changing world of work.
Now making up more than 50 per cent of the workforce, employers need to adapt to the expectations of this growing workforce, and develop an in-depth understanding of this talent pool to future-proof their own existence.
The Millennial Generation have begun to play a significant role in the workplace, and smart businesses are increasingly adapting to the tech-savvy new kids on the block, striving to meet their demands of immediacy and mobile technology.
As the 24 hour culture gains momentum, businesses will be forced to compete by thinking more broadly about what to offer this talent pool. If the premise is now “what can I get?” rather than “what can I give”, businesses want to invest in this group of talent, simply because they’re talented! If managed in the right way, Millennials have much to offer. However, Gen-Y employees seem to be holding the cards as they shop around and make well-informed judgements as to which businesses to trust with their time.
By Debra Barnes
